Video content is growing rapidly in popularity. It’s a great way to engage with prospective parents and students and a valuable tool in your school’s marketing mix. Here are our top tips for video marketing success.
Our best kept email marketing for schools secrets!
If your marketing teams are not segmenting your email subscriber lists, you’re not optimising your email marketing campaigns to their full potential.
Marketing tips for schools – Biggest school marketing mistakes of 2021.
You need to be lean and mean to make sure your message is heard in the crowd. Start your next school year with a bang by including these marketing tips for schools in your plan!
The end of Third-party data and the rise of First-Party data
Google announced in January 2020 that it would eliminate third-party cookies by 2022. What does this mean for marketers?
How to make Reels on Instagram
You’re probably already using Instagram in your school’s marketing strategy, but are you using the new Instagram Reels feature?
4 benefits of print advertising for schools
As the world is becoming increasingly digitised, it is easy to forget the benefits of printed media.
Create a school email newsletter parents will actually read
Email newsletters are a brilliant way to communicate with parents, share school news and success stories and move prospects further along in the journey towards enrolment.
Print vs digital marketing: when schools should invest
In this guide, we explain when to focus on print advertising, and when to focus on digital advertising throughout the school year.
Lessons from Lockdown: 6 top schools reveal all
Recent months have been an extraordinary chapter for education – here, six schools give us their impressions of the lessons learned from lockdown.
4 Examples of schools with excellent social media profiles
What does a successful social media channel look like? We’ve found five schools who are doing it right, whether it’s beautiful Instagram feeds, frequently updated Twitter accounts or innovative YouTube videos.