• Services
    • Google Advertising
    • Content Marketing
    • Social Media
    • SEO
    • Public Relations
  • Client Success
  • Guides & Resources
  • Contact
Work With Us

HomeMarketing Strategy

Posts in category: Marketing Strategy

DFS BLOG Post Paid Search

Paid Search or Paid Social? Why Schools Should Use Both

February 20, 2026
by Sevi Tharrenou Guides For SchoolsMarketing Strategy

Find out why combining paid search with paid social is the smartest way for schools to attract more families.

Read More
Wordpress images (459 x 611 px) (1)

Marketing tips for schools – Biggest school marketing mistakes of 2021.

January 6, 2022
by Sevi Tharrenou with No Comment Guides For SchoolsMarketing Strategy

You need to be lean and mean to make sure your message is heard in the crowd. Start your next school year with a bang by including these marketing tips for schools in your plan!

Read More
Wordpress images (459 x 611 px)

The end of Third-party data and the rise of First-Party data

December 10, 2021
by Sevi Tharrenou with No Comment Customer DataGuides For SchoolsMarketing Strategy

Google announced in January 2020 that it would eliminate third-party cookies by 2022. What does this mean for marketers?

Read More
Wordpress images (459 x 611 px) (1)

Back to School Checklist

August 31, 2021
by Leanne Rance with No Comment Guides For SchoolsMarketing Strategy

If you’re struggling to prioritize to-do lists, we’ve put together the top five things to focus on at the start of the new academic year.

Read More

Recent

  • Simple Ways to Improve Parent Engagement in School Marketing (Without Extra Effort)
  • Retargeting Ads for Schools: A Practical Guide to Increasing Admissions
  • AI Search for Schools: A Simple Guide to AEO & GEO

Lets talk

Learn how our proven strategies can increase your admissions

Work With Us

[email protected]

020 7704 0588

124 City Road, London, EC1V 2NX

Company

  • Contact
  • School Marketing Services
  • Guides & Resources

Follow us on

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
© 2026 Zest Media Publications Limited All Rights Reserved – UK Registered Company, Reg 07222273. Privacy Statement (UK)
Shopping Basket

Let's Talk!

We love collaborating with schools, of any size, in the UK and internationally, and we want to hear more about your goals.

Please fill out this form, and one of our specialists will contact you to schedule a meeting.