Local SEO is an important marketing strategy for keeping your school relevant online. Here’s how to improve it.
iOS 14 – The Effect on Digital Advertising
You may have heard that Apple’s upcoming iOS 14 update will affect how you handle your school’s personalized ads on social media.
Five proven ways to improve your school’s marketing
Before deciding which marketing strategy best suits your school and needs, you must first identify what parents are looking for in a school.
How to create a successful virtual Open Day campaign
Once you’ve planned your virtual open day, how do you spread the word? Here’s how to create a brilliant digital Open Day campaign.
A Guide to Twitter for Schools
Here’s how schools can boost Twitter engagement, and why the platform is so important for getting more leads.
Full STEAM ahead: 6 top schools share their curriculums
STEAM in schools stands for Science, Technology, Engineering and Mathematics with Arts. Here’s an insight into six top schools and their STEAM strategies.
3 Examples of excellent school websites
Why having a good school website is so important, plus three inspirational examples.
Brand identity for schools: why it matters
Why a strong brand identity for schools is so important, plus three examples of schools who are doing it well.
Print vs digital marketing: when schools should invest
In this guide, we explain when to focus on print advertising, and when to focus on digital advertising throughout the school year.
Lessons from Lockdown: 6 top schools reveal all
Recent months have been an extraordinary chapter for education – here, six schools give us their impressions of the lessons learned from lockdown.